Pinterest Contest – Liberty Jane Clothing

Pinterest Contest ExampleWe are finally doing our own Pinterest contest for our small business – Liberty Jane Clothing, (after talking about it for over a year). Check it out on Pinterest here, and on our blog here. What are the key elements? Here is a list:

  1. People create a Pinterest board named, “My Dream Liberty Jane Outfit”.
  2. People Pin at least 3 items from our pattern site.
  3. People fill their board with other outfit ideas, inspiration images, colors, fabrics, etc.
  4. People copy and paste the board URL as a comment underneath our ‘official’ Pin on our Pinterest board.
  5. The official rules are available on our blog.

How is it going? After two days, we have the following results:

  1. 39 entries
  2. 40 likes
  3. 43 repins

It ends November 30th, so it will be excited to see how it all turns out. Stay tuned.

If you haven’t picked up a copy of Pinterest Power yet, then you ought to – and read about how ModCloth has used contests extensively to grow their Pinterest profile to over 1 million followers.

And hey 2,000 followers is my goal, so…

Follow Me on Pinterest

Jason Miles is the CEO of Liberty Jane Clothing, a Seattle based ecommerce company, and the author of the Bestselling Pinterest Power book - the definitive book on Pinterest marketing. He regularly partners with leading online groups and sites including, the American Marketing Association, IBM's Connectchat, Social Media Examiner, Profnet, Marketingprofs, and similar groups.

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